Corporate strategy and its integrated nature. Volkswagen case Essay

incorporate schema and its combine nature. Volkswagen case - render ExampleThis report will discuss as to what is a successful business strategy by discussing the cite dimensions of the business and discussing the similar with respect to the Volkswagen group.Corporate strategy is an integrated care for as it requires a cooperative effort at the organization-wide level to ensure that the general objectives of the organisation are windIntegrated nature of the strategy outlines that the unalike organizational resources are combined together to execute the corporate level strategy and achieve the strategical objectives of the wet. Its also because of this reason that strategy as a process is considered as an iterative process where the firms keep on adjusting and changing their strategies in order to successfully negotiate with their external environment. Strategy indeed outlines as to how the firm, by utilizing its internal strengths can take up the opportunities offered by the external environment part at the like time negotiating with the threats faced. There are four key dimensions of any business strategy involving the strategy formulation under which organizations actually formulate the strategy, the analysis dimension under which the firms perform the strategic analysis before any strategic option is chose, choosing the right strategy and finally implementing the same. These four key dimensions of a well developed business strategy therefore require a collaborative and integrated approach to make a business strategy successful. It is through all these key dimensions that a firm reaches at a point where it can achieve its organizational objectives. This report will discuss as to what is a successful business strategy by discussing the key dimensions of the business and discussing the same with respect to the Volkswagen group. Corporate Strategy and its integrated nature Johnson and Scholes define strategy in following manner Strategy is the educational activity and scope of an organisation over the long-term which achieves advantage for the organisation through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations.1 The above definition suggests that strategy is the name of setting an overall direction for the firm on long term basis. What is also important to note that it outlines the need for achieving a configuration with the organizational resources opus working in an uncertain and challenging external environment to achieve the merciful of advantage which can fulfill the expectations developed by the stakeholders? The above definition is quite super in the sense that it outlines as to how the integration of different elements together can provide the firm the kind of advantage to achieve its objectives. Without setting a direction and configuring it with the organizational resources, it may not be achievable for a firm to achieve it s organizational goals. Volkswagen Group has set up a strategy of achieving its ontogeny through expansion in the emerging markets. It is also aiming to consolidate its position in the existing markets while at the same time achieving the set financial targets to be achieved in medium and short term. A closer analysis of this would suggest that the group is actually aiming to develop a two pronged strategy of consolidating in the existing markets while at the same time achieving the expansion in new markets.2 Evaluating the same in the light of above definition would suggest that the firms strategy is clearly focused upon meeting the expectations of its stakeholders by using its traditional advantage in its existing markets while at the same time configuring its resources to gain admission fee to the emerging markets. It is also important to understand that an organization is a battle array of different resources which are combined together to achieve the common objectives. For example, a firms dainty production system and high quality output may not sell itself unless its O.K. up by excellent marketing resources. Similarly, despite having the capability to produce high quality products, a firm may not be able to achieve the same if it does not have access to finances. As such strategy is therefore of integrated